“From watching my mother in the kitchen and waiting eagerly to be assisted in the areas which I hadn’t yet mastered, I became more intentional about immersing myself into the art of cake design. Since then I have come to value the mutual joy and delight experienced between myself -the creator, and our clients- the consumer, of each hand-crafted cake.
I’m often asked how my passion for cake making came about and I believe it was an organically grown desire; the more I was exposed to it at home, at events and the wedding celebrations I attended, the more I wanted to explore and express my ever evolving creative passion for cakes.
Coming from a corporate finance background, cake designing has always offered a creative release for me. And I guess my choice to study Art in School whereby Art and Maths were my highest preforming subjects was potentially an indication that being an Accountant wasn’t the only route I would later follow in life- balancing the books with the scales.
So here we are today, having enjoyed developing in the craft through self-taught skills supplemented by tailored techniques acquired along the way, and experiencing a growing demand for the custom cakes I create, this has led its way to establishing Cake Jems- a custom cake company with a vision to bring delight to our clients by creating beautifully bespoke wedding cakes.
I have to be honest, the creativity of cakes is what drew me in, but the baked goodness of being able to create what I refer to as ‘edible art’ is what I thrive on the most. Pursuing a passion which combines contemporary and compelling designs with the fresh flavours of a subtly sweet sponge cake is an exciting journey to be on, and we hope to cater to your cake needs at some point along the way.” –Janet
